Puracy Baby Laundry Detergent | Hypoallergenic + Unscented

Puracy Baby Laundry Detergent
Doctor-Formulated | 4 Plant Enzymes | Hypoallergenic + Unscented | 64 Loads

A detergent formulated for skin that hasn't built up any tolerance yet — doctor-designed, and strong enough to still get the stains out.

Baby laundry carries a specific kind of mess: spit-up, milk, bodily fluids, baby food, the everyday residue of a household. Puracy's formula handles all of it through four plant-based stain-fighting enzymes — protease, amylase, lipase, and mannanase — each targeting a different category of stain rather than relying on one general-purpose cleaner. The result is a detergent that's hypoallergenic and unscented, safe for infant and toddler skin, without giving up cleaning power to get there. It's eco-friendly by omission as much as by formula: no sulfates, no perfumes or artificial fragrances, no petrochemicals, caustics, phosphates, animal by-products, dyes, chlorine, allergens, or optical brighteners.

The concentration is the other half of the story. At 10 times more concentrated than typical baby detergents, this formula only needs ¼ ounce per load — one 16-ounce bottle covers 64 loads, cutting waste by more than 80% compared to standard bottles. It's built to handle everything in a baby's laundry cycle: onesies, sleepers, and everyday clothes, crib sheets, blankets, and swaddles, baby towels and washcloths, burp cloths and bibs, soft toys and plush items, cloth diapers, and adult clothes when one load needs to cover the whole household.

Product details:

• Doctor-formulated for infant and toddler skin
• Hypoallergenic and unscented
• 4 plant-based stain-fighting enzymes: Protease, Amylase, Lipase, Mannanase
• Removes: spit-up, dirt, milk, bodily fluids, baby food stains and odors
• 10x concentrated — ¼ ounce per load
• 64 loads per 16-ounce bottle
• Reduces packaging and product waste by over 80% versus standard detergents
• Free of: sulfates, perfumes, artificial fragrances, petrochemicals, caustics, phosphates, animal by-products, dyes, chlorine, allergens, optical brighteners
• Cleans baby clothes, bedding, towels, burp cloths, bibs, soft toys, cloth diapers, and adult clothes

Why we love it:

• Doctor-formulated specifically for the skin sensitivity of infants and toddlers
• Four enzymes target four different stain categories, not one generic formula doing all the work
• 10x concentration means one bottle replaces what would otherwise take multiple bottles of standard detergent
• Long free-from list — nothing added that a baby's skin doesn't need
• Versatile enough to cover the entire household laundry, not just baby items

Native Manor Note: Baby laundry detergent gets marketed on gentleness, but gentleness without real cleaning power just means doing the wash twice. Puracy solves both at once — doctor-formulated, enzyme-driven, and concentrated enough that one bottle quietly outlasts the ones sitting next to it on the shelf.